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A snowmobile racing past a grass field in a motion blur

An episodic format, by STEF

In Episodes

A single film asks for attention once. A series earns it again every week.

I built this format with Ski-Doo. Beyond the Build is five episodes that go behind the scenes on what it takes to engineer the world’s best winter ride, with punk rock art direction. One production, cut into every size a brand needs: episodes for the long watch, a trailer to launch it, and cutdowns and loops that keep it moving on social between releases.

It works for any brand with a process worth opening up: how it’s made, who makes it, and why it matters.

Proof Ski-Doo, five episodes

Beyond the Build

00Trailer0:48
01The Racing DNA8:49
02Tested to Perform7:54
03Designed to Wow6:47
04Innovation Without Limits7:48
05Born on the Track7:34

Every size From the same shoot days

One shoot,
every size

Watch Episode 1 teaser card
Watch Episode 4 teaser card
Episodes the long watch Trailer the launch Teasers one per episode Cutdowns & loops social between releases

Process Four steps

How it runs

01Find the story

We pick the episodes together: the people, the process, the proof.

02Shoot once

One block of shoot days covers every episode and every social piece.

03Cut every size

Episodes, trailer, teasers, cutdowns and loops, all from the same footage.

04Release on a schedule

One episode at a time, with social filling the weeks in between.

Packages Three sizes

Pick a size

01

Short Run

3 episodes · 2 to 3 min each

  • 3 episodes
  • 1 trailer
  • Teaser per episode
  • Cutdowns and loops for social

For a launch, or one story told well.

02 · The Beyond the Build size

Series

5 episodes · 6 to 9 min each

  • 5 episodes
  • 1 trailer
  • Teaser per episode
  • A full library of cutdowns and loops

For a season of content around one product or team.

03

Season

8 episodes · length to fit the story

  • 8 episodes
  • 1 trailer
  • Teaser per episode
  • A full library of cutdowns and loops
  • Stills from set

For a year-long story, released month by month.

Every package is scoped to your release calendar. Pricing on request.

What’s the series
inside your brand?

Let’s talk
Stefan Szary Director · STEF
stefanszary.com