An episodic format, by STEF
A single film asks for attention once. A series earns it again every week.
I built this format with Ski-Doo. Beyond the Build is five episodes that go behind the scenes on what it takes to engineer the world’s best winter ride, with punk rock art direction. One production, cut into every size a brand needs: episodes for the long watch, a trailer to launch it, and cutdowns and loops that keep it moving on social between releases.
It works for any brand with a process worth opening up: how it’s made, who makes it, and why it matters.
Proof Ski-Doo, five episodes
Every size From the same shoot days


Process Four steps
We pick the episodes together: the people, the process, the proof.
One block of shoot days covers every episode and every social piece.
Episodes, trailer, teasers, cutdowns and loops, all from the same footage.
One episode at a time, with social filling the weeks in between.
Packages Three sizes
01
3 episodes · 2 to 3 min each
For a launch, or one story told well.
02 · The Beyond the Build size
5 episodes · 6 to 9 min each
For a season of content around one product or team.
03
8 episodes · length to fit the story
For a year-long story, released month by month.
Every package is scoped to your release calendar. Pricing on request.